Groupon sadism?

Okay, so VNC finally just decided to opt-out of receiving deals from Groupon and Groupon wrote they were so sorry to see me go, they'd like to introduce me to Derrick, the 'guy who thought I'd like to receive Groupon offerings'. You click on that, out of curiosity, and you see a geek mesmerzied sitting live-vid at his PC and there's a button beneath the stream saying, "Punish Derrick." It was hard, but I passed. You're welcome, Derrick. (Okay, so what actually happens when you push the button?)